Assignment 1: Developing a Strategic Communication Plan

Imagine that you are a member of a team assigned by the police chief
in your hometown to revise the organization’s strategic communication
plan. Your assignment is to utilize strategic approach that you have
learned so far to develop your city’s police department’s strategic
communication plan.

Write a two to three (2-3) page paper in which you:

1. Outline the approach that you would use to conduct research and interpret the situational analysis for your hometown.
2. Determine
   the main goals and objectives of your proposed communication plan.
   Predict the target group of your communication plan.
3. Propose the general communication strategies of your proposed plan. Provide a rationale for your response.
4. Develop
   the first four (4) main steps of your city’s police department’s
   strategic communication plan. Provide a rationale for your response.
5. Use
   at least two (2) quality academic resources as references, such as
   journal articles, newspapers, magazines, and publications from law
   enforcement associations. Note: Wikipedia, blogs, and similar websites do not qualify as quality academic resources.

Your assignment must follow these formatting requirements:

• Be
  typed, double spaced, using Times New Roman font (size 12), with
  one-inch margins on all sides; citations and references must follow APA
  or school-specific format. Check with your professor for any additional
  instructions.
• Include a cover page containing the title of the
  assignment, the student’s name, the professor’s name, the course title,
  and the date. The cover page and the reference page are not included in
  the required assignment page length.

The specific course learning outcomes associated with this assignment are:

• Compare and contrast the hierarchy of command associated with modern law enforcement agencies.
• Discuss the theoretical undertones of policing strategies (i.e., community policing, patrol patterns).
• Discuss
  ideological and practical positions and debate controversial issues in
  policing.Examine the requirements of local and federal agency training
  requirements.
• Use technology and information resources to research advanced issues in law enforcement.
• Write clearly and concisely about advanced issues in law enforcement using proper grammar and mechanics.