What makes Apple one of the most admired companies technology in the world

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Answer the question:

What makes Apple one of the most admired companies (technology) in the world?

*  Collect information on Apple

*  On line resources, blogs, major business news

*  Financials, business units, management

*  In answering the question, assess the: The 4 Ps – Product, Price, Promotion & Place

*  5 pages – with works cited

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