Discuss Strategic-Alternative Bundles

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Through the use of
strategic alternatives, companies may compete in a marketplace, achieve
its vision, or if no vision has been articulated, decide where it might
go and what it might achieve. Strategic alternatives do not consist
solely of strategies, but rather bundles. Explain what elements comprise
strategic-alternative bundles and why creating more than a few bundles
is extraordinary difficult. Describe the six criteria that
strategic-alternative bundles should meet and discuss why it is
essential that good bundles have addressed all of the key strategic


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