Part A: Proposal The proposal describes the report which you are planning to write for Assessment Part B. The report is about the topic you chose for assessment 1. The proposal tells the reader what your report will be about: – what information will be included in different sections of the report, – what questions will be answered in the report, – what sources of information will be used to answer those questions, – and what types of recommendations will be given. The proposal should be written in report format, showing what information will be included in each section of the report. Please use the following outline to help structure your proposal: Introduction Background of the issue Topic of the report Purpose of the report Intended audience (Who will read the report?) Background of the organization Type of communications strategy you have chosen to implement (from Assessment 1) Discussion Discuss what information you intend to include in the findings section of your report. (This should include the Who, What, Why and How of your communications strategy). List the main sections or headings within the Discussion section Conclusions Outline what the conclusions of your report will tell the reader Recommendations What will the recommendations of your report tell your reader? Reference List Provide a reference list of sources which are likely to be used in writing the report, as well as any sources cited in the proposal BIZ101_Assessment 2_Proposal & Report_Modules 4 & 5 Page 3 of 4 Part B: Report Now that you have decided on your content and structure, you have to write the report. Follow the report structure that you studied in Module 2 and review the marking rubric in this assessment brief on page 3. It is expected that you will demonstrate in your report: ? a comprehensive understanding of the topic you have chosen ? evidence of research and application of reliable and relevant evidence ? critical analysis and the ability to develop coherent arguments ? effective communication in the form of professional writing skills, presented in a report format and; ? effective referencing skills (APA style) ? evidence of a contribution to group effectiveness (if completed as a group assignment) Note: You will not be disadvantaged if you do this individually Submitting Your Assessment 1. Check your originality by uploading your assignment to Turnitin. 2. When less than 20%, submit your assignment through the Assessment Submission area
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