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This assignment is based on the following 2 clips of college basketball pre-game shows.

Watch these two clips…in this order. They are both intro clips from the respective 2018 NCAA basketball championships:

a) Women’s: https://youtu.be/mCX3-sgGvvs (Watch until 2:10, at least. Note: I could NOT find anything on the final game, so this the ‘hype ‘for a semi-final game, but I’m sure it’s very similar in style and content to the Final game.)

b) Men’s: https://youtu.be/vA-kpJEvay8

ASSIGNMENT: In your Groups, respond to all of the questions below.

1) Analyze these clips of pre-game hype for evidence of difference between the women’s and men’s coverage based on elements discussed in this lecture and listed below:

  1. Content
  2. Technical elements-number of camera, statistics, network, editing and sound
  3. Gender marking
  4. Audience Building

2) IN YOUR OWN WORDS, discuss how Messner et al. suggested that ‘The Unevenness of Social Change’ (It’s Dude Time) is impacting women sports on Television. (Note: do not include quotes or you will be marked down. I want to ‘hear’ what you have to say based on the article.)

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