Strategic PositioningOrganizations stake out different strategic positions to add value an

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Strategic Positioning

Organizations stake out different strategic positions to add value and achieve success. Some strive to be low-cost leaders like Wal-Mart, while others become the high-end quality leaders like Whole Foods Market. Identify which of the following organizations are low-cost leaders (C) and which are quality leaders (Q).

1. Nordstrom’s

2. Harvard University

3. Local community college

4. Lexus

5. kea

6. Rent-a-Wreck

7. Hertz Rental Cars

8. Coca-Cola

9. Store-brand soda

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