apa format question to dell inc improving the flexibility of the desktop pc supply chain case study

Case Study 2 Instructions

Read the Dell Inc.: Improving the Flexibility of the Desktop PC Supply Chain Case Study in the Simchi-Levi et al. text. Submit a response to each of the end-of-case discussion questions. Each question must be answered thoroughly, and responses must be supported by the concepts introduced in the reading/study materials. Each question/answer must be delineated under a heading in current APA format. Include a title page and reference page also in current APA format. Incorporate a minimum of 5 peer-reviewed sources with at least 1 source per question.


  • Simchi-Levi et al.: Chapters 5 and 6

Simchi-Levi, D., Kaminsky, P., & Simchi-Levi, E. (2008). Designing and managing the supply chain: Concepts, strategies and case studies (3rd ed.). New York, NY: Richard D. Irwin, Inc. ISBN: 9780073341521.

Discussion Questions


Discuss the advantages of a push-based supply chain. What about a pull-based supply chain?


What is an example of a product with a primarily push-based supply chain? A product with a primarily pull-based supply chain?


What are the advantages of moving the push–pull boundary earlier in a supply chain? What about later?


Amazon.com, Peapod, Dell, and many furniture manufacturers use push–pull supply chain strategies. Describe how each of these companies takes advantage of the risk-pooling concept.


Explain Amazon’s strategy for slow-moving, low-volume products and fast-moving, high-volume items.


Discuss some additional examples of each of the four categories in Figure 6-9.


Is it possible for the appropriate supply chain (push, pull, or push–pull) to change during a product’s life cycle? If not, explain why? If it is possible, what are some specific examples of products for which the appropriate supply chain changed?


Is e-fulfillment a new concept? What is the difference between online and catalog selling? Consider, for instance, Land’s End, a company that has both channels.


Explain how demand for a product like televisions can be shaped? How does this compare to the ways in which demand for a product like canned soup can be shaped?


Other than the examples listed in Section 6.5, what are some more examples of failed Internet supply chain strategies? Successful Internet supply chain strategies?


Answer the questions at the end of the case study “Dell Inc.: Improving the Flexibility of the Desktop PC Supply Chain.”